LinkedIn Profile Optimization Services
Whatever it is, the way you tell your story online can make all the difference.
Turn your LinkedIn profile into a professional brand that gets noticed
Your LinkedIn profile is more than a digital version of your resume, it is your professional storefront and often the first impression you make with recruiters, hiring managers, and potential employers.
At Otto Resumes, we help professionals and executives create LinkedIn profiles that not only look impressive but also perform exceptionally well. Every word and keyword is chosen to attract the right audience, tell your story with credibility, and align perfectly with your professional resume.
Why LinkedIn optimization matters
More than 950 million professionals use LinkedIn, and over 75% of recruiters rely on it to find and vet candidates. A strong LinkedIn profile can make you three to four times more visible in search results, increase your credibility, and help you connect with opportunities that never make it to job boards.
An optimized profile is not about copying your resume or adding buzzwords. It is about strategy and positioning. It must highlight your skills, experience, and value in a way that builds trust and resonates with decision-makers. Our team of certified writers knows exactly how to make that happen.
What’s included in our LinkedIn optimization service
We optimize your profile from top to bottom, creating a cohesive, keyword-rich, and professional brand presence.
Headline Optimization
We craft a concise, high-impact headline that blends your key skills, value, and target industry terms. This is one of the most critical ranking elements for LinkedIn search visibility.
About Section Rewrite
We write a compelling summary that reads like a personal introduction rather than a corporate bio. It highlights your strengths, personality, and professional purpose while using recruiter-friendly keywords.
Experience Section Enhancement
We convert your job history into achievement-based statements that show results, leadership, and growth. This turns a list of responsibilities into a portfolio of impact.
Skills and Endorsements Optimization
We identify your most relevant skills and arrange them strategically to boost your profile’s ranking in recruiter searches.
Visual Branding Guidance
We provide recommendations for profile photos, banners, and featured content that align with your career goals and strengthen your professional brand.
SEO and Keyword Integration
We research and naturally include the best industry keywords to help you appear in the right searches and attract recruiters who are hiring in your space.
Profile Review and Optimization Guide
We give you practical advice on how to maintain engagement, connect with recruiters, and continue building authority after your profile is live.
Our Process
Our process is detailed and proven. Every step is built around quality, personalization, and visibility.
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We start with a complimentary analysis of your existing profile. You’ll receive feedback on keyword visibility, structure, and missing elements that may be affecting your reach.
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Your writer, a U.S.-based Certified Professional Resume Writer (CPRW), rebuilds your profile line-by-line for maximum visibility and engagement.
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We identify relevant search terms used by recruiters in your field and weave them naturally into your headline, summary, and experience sections.
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Once you’ve reviewed your draft, we refine it to ensure tone, accuracy, and alignment with your resume and career goals.
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We guide you on how to upload your new content, adjust your settings for visibility, and grow your network strategically.
Why professionals trust Otto Resumes
We’ve optimized thousands of professional profiles across technology, finance, healthcare, marketing, and science.
Our approach consistently increases recruiter engagement, profile visibility, and inbound messages from hiring managers.
Clients often report:
2–3× higher profile views within the first month
A 50% increase in recruiter outreach
Faster job offers and improved response rates after aligning their resume and LinkedIn presence
Our credibility is built on experience and trust:
Certified Professional Resume Writers (CPRW)
Featured on FastCompany, Monster.com, and Salary.com
Trusted by executives from Google, Amazon, and Microsoft
We are 100% U.S.-based and proudly not a resume mill. Every project receives personal attention from certified experts dedicated to your success.
How we build expertise and trust
Our clients prioritize content and services that demonstrate expertise, experience, authority, and trustworthiness. Otto Resumes is built entirely on these principles.
Expertise
Every writer is certified and continuously trained in the latest hiring, keyword, and SEO practices specific to LinkedIn’s search algorithm.
Experience
We have worked with more than 1,500 professionals and executives across industries and career levels, helping them improve their visibility, build confidence, and land better jobs.
Authority
We are recognized thought leaders in resume and branding strategy and are regularly featured by national publications and industry platforms.
Trustworthiness
We never use AI-generated content or templates. Every project is written manually and confidentially by our team. Your information and brand integrity are always protected.
This transparent, proven approach is what helps your profile rank higher, attract more opportunities, and inspire confidence with every visitor.
Your LinkedIn profile and resume should work together
Your resume and LinkedIn profile should tell one consistent story. When optimized together, they create a unified personal brand that performs across platforms.
Pair your LinkedIn optimization with:
Cover Letter Writing Services
Executive Resume Writing Services
This combination strengthens your brand presence, improves your visibility, and reinforces Otto Resumes as the trusted authority in professional branding.
Start With a Free LinkedIn Audit
Your next opportunity might already be looking for you. Let’s make sure they find you first.
Submit your profile for a Free LinkedIn Audit today. We will evaluate your visibility, keyword use, and overall presentation, then provide actionable feedback to help you stand out.
